Rural portions in India, also called as the Bottom of the Pyramid (BOP) segment, has become a target market for business owners. Products and services offered in these isolated areas may or may not be different from the products and services offered in urban areas, however, marketing strategies appear to be different for the rural… Read More
In a 2022 study by Arsil et al., Indonesian rice farmers participated in focus group discussions (FGDs) regarding the System of Rice Intensification (SRI). The findings include SRI’s complexities in terms of utilization and application to farming. The study was developed with the help of the theory of diffusion of innovations. SRI is an innovation… Read More
Pakistan is the 8th leading producer of global wheat production. (FAOSTAT, 2019). 76.38 million people or 35% of its population are using Internet Technology (IT). IT innovations help develop new ways to make farming more efficient and grow more food. (Khan, et.al.2021) The researchers are from agriculture colleges in universities located in China, USA, and… Read More
The benefits of ICT tools in the agricultural sector have been promising since its expansion and development two decades ago. ICT helps farmers facilitate access to real-time data on weather forecasts, market prices, planting, and harvesting techniques, and seed varieties among others. This is also true across the socioeconomic structure of developing and underdeveloped countries,… Read More
Smart farming technology is a new agricultural innovation in the digital era that adopted various ICTs in the farm. Smart farming leads to the efficient use of production factors, the increase in quality of farm production, cost-effectiveness, reducing environmental impact, cost of production, and labor, saving time and leading to sustainable agriculture. Smart farming is… Read More
Com Dev Asia is inviting everyone to attend the UNDFF Global Forum on Inclusive Rural Communication Services for Family Farming on 11 July 2022, 12:00-3:00PM CET. The discussion aims to showcase current trends, approaches, experiences and lessons learned related to RCS for Family Farming, and to define criteria, opportunities and priorities for mainstreaming RCS in… Read More
Knowledge sharing is considered one of the essential practices for agricultural development. Farmers have to be aware of the latest agricultural information to make sure they can address farm issues such as pests and diseases and utilize the existing innovations to maximize their production. There are already a lot of established systems to ensure this,… Read More
The Regional Forum on Advancing Rural Communication Services (RCS) for Family Farming in Asia and the Pacific will be held on 28 June 2022, 5:30 pm, via Zoom. The Regional Forum aims at engaging key stakeholders in the discussion on trends, experiences and appropriation of RCS for family farming and how to promote RCS in… Read More
While digital technologies could enhance the effectiveness and efficiency of farming activities, the Grow Asia report in 2019 still showed that farmers’ adoption of digital technologies remained low across Southeast Asia. In their interviews with 100 farmers from Vietnam, Indonesia, and Myanmar, the Grow Asia team found that farmers would only decide to adopt a… Read More
The United Nations Decade of Family Farming (UNDFF, 2019-2028) aims to unleash the potential of family farmers as ‘key agents of change’ to transform food systems in the context of the Sustainable Development Goals. This is guided by a Global Action Plan (GAP) under which Pillar 4 calls for improved communication and ICT capacities, Rural… Read More
