John Mervin Embate

Supporting South-South learning through an online platform for quality farming training videos
Rural Communication

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Although the provision of Internet and mobile services has enabled farmers in developing counties to seek information on their own, there are still a few number of relevant contents that are available to them. There is, therefore, a need to develop more quality media and communication materials that can empower farmers and improve their farming knowledge and practices. Similarly, the power of information and communication technologies can also be harnessed

Participatory Communication Approach: Advancing Rural Development through Community Radios
Rural Communication Services

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Dr. Dhanraj A. Patil explored a participatory communication approach for rural development in India. He did this by studying two grassroots community radio stations in rural India: the Sangam Radio in Medak district of Andhra Pradesh and the Radio Bundelkhand in Orchha district of Madya Pradesh. Using media ethnography tools, the article aimed to answer if community radios in India are instrumental in encouraging the participation of the voiceless and

Can Improved ICT Increase the Net Income of Rural Farmers?
Rural Communication

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In an article published at the South Asia @ LSE blog, Arshad Perwez shows that the improved mobile broadband in 2017 has helped onion farmers in India implement solutions to their storage problem. These farmers in the Sehore district earn an average of Rs 40,000-50,0000 per acre through onion cultivation. In a good season, their net income sometimes climbs up to Rs 100,000 per acre. Unfortunately, because of the fluctuations

Adaptive strategies of smallholder farming households for agriculture commercialization and food and nutrition security in Myanmar
Rural Communication

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A 2017 study by Gabrielli, Herens, and Peters identified the emergent opportunities that link agricultural commercialization processes to food and nutrition security among smallholder farming households. This link places farmers at the center, particularly because they are both producers and consumers in the food systems. Focusing on the tales of smallholder farmers and on their agricultural life stories, the study contextualized their understanding of farm household’s sense-making processes in relation

ComDev Asia Campaign on Resilient Family Farming identifies Six Themes
ComDevAsia in Action

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ComDev Asia (CDA) will launch a communication campaign to advance resilient family farming in the Asia-Pacific Region around six interrelated themes as part of its participatory communication plan. These themes will serve as framework to the development of messages and topics for the campaign. The campaign aims to raise awareness about the role of family farming, especially in the context of the COVID-19 pandemic and in building a sustainable and

ComDev Asia partners validate Participatory Communication Plan in first steering committee meeting
ComDevAsia in Action

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ComDev Asia partners convened via skype on April 17 to organize the steering committee and validate the Participatory Communication Plan (PCP), which will guide all activities of the ComDev Asia Initiative. Members of the steering committee who attended the meeting include the United Nations Food and Agriculture Organization (UN FAO), UPLB-College of Development Communication (UPLB-CDC), Asian Farmers’ Association (AFA), World Association of Community Broadcasters (AMARC), and Digital Green. In charge