Joseph Lydio Roble

In achieving the objectives of the campaign, two sets of campaign materials are produced covering six themes on resilient family farming: 1) Economics and Food Systems; 2) Biodiversity, Environment, and Culture; 3) Gender and Youth; 4) Health and Nutrition; 5) Sanitation and Safety; and 6) Policies, Services, and Organization.

Here are the Campaign Materials for the General Public:

A. Posters

POSTER 1: Invest in Family Farming, Invest in our Future
Theme: Economics and Food Systems

Family Farmers are frontliners and food heroes in the midst of COVID-19
pandemic. Support our farmers. Buy their products. Eat local produce.

Download the poster HERE.

POSTER 2: Family Farmers are Custodians of Biodiversity
Theme: Biodiversity, Environment, and Culture

Family farmers ensure the sustainability of agricultural processes while
respecting the environment. This makes the, viable partners to develop
resilience to climate change.

Download the poster HERE.

POSTER 3: Agri-Cultures: A Common Heritage for a Better Future
Theme: Biodiversity, Environment, and Culture

Recognizing the potentials and value of local and indigenous knowledge is the
heart of a more resilient future.

Download the poster HERE.

POSTER 4: Women are the Backbone of Family Farming
Theme: Gender and Youth

It is our responsibility to make sure that the next generation of women are
empowered to take on the challenges of meeting the world’s growing
food needs.

Download the poster HERE.

POSTER 5: Strengthening Family Farmers through Inclusive Rural Services
Theme: Policies, Services, and Organization

The government and the private sector can equip farmer organizations through
economic incentives, credit for smallholder farmers, and improved rural
communication services.

Download the poster HERE.

B. Infographic

INFOGRAPHIC 1: Supporting Women Means More Food for All (Women in Agriculture: Quick Facts)
Theme: Gender and Youth

Women are important contributors to food production, but need more support.
Supporting women farmers can help them increase yield and feed more people.

Download the poster HERE.

C. Public Service Announcement

GP PSA 1: Buy directly from family farmers
Theme: Economic and Food Systems

This PSA aims to encourage the general public to buy produce directly from family
farmers to support their livelihood in the time of the COVID-19 pandemic.

Download the script HERE.
Download the sample HERE.

GP PSA 2: Family farmers preserve biodiversity
Theme: Biodiversity, Environment, and Culture

Farmers play an important role in preserving biodiversity.

Download the script HERE.
Download the sample HERE.

GP PSA 3: Women are the backbone of family farming
Theme: Gender and Youth

It is our responsibility to make sure that the next generation of women, encouraged
and empowered to take on the challenges of meeting the world’s growing food
needs.

Download the script HERE.
Download the sample HERE.

GP PSA 4: Family farmers provide nutritious food
Theme: Nutrition and Health

Family farmers are frontliners in the time of crisis and post-COVID-19 because they
feed the world, sustain our health, and increase our resilience to COVID-19 and other
diseases.

Download the script HERE.
Download the sample HERE.

In achieving the objectives of the campaign, two sets of campaign materials are produced covering six themes on resilient family farming: 1) Economics and Food Systems; 2) Biodiversity, Environment, and Culture; 3) Gender and Youth; 4) Health and Nutrition; 5) Sanitation and Safety; and 6) Policies, Services, and Organization.

Here are the Campaign Materials for Family Farmers:

CRB 1:  Cope with the challenges of the COVID-19 pandemic
THEME: Economic and Food Systems

Family farmers are able to cope with the challenges brought about by the covid-19
pandemic on their farming system through their farmers’ organizations.

Download the script HERE

CRB 2:  Farmers enhance biodiversity
THEME: Biodiversity, Environment, and Cultures

Family farmers have practices that contribute to climate change resilience and
adaptation.

Download the script HERE

CRB 3: Women in family farming
THEME: Gender and Youth

Women are important contributors to food production but they need more support.

Download the script HERE

CRB 4:  How to care for one’s mental health at the time of COVID-19
THEME: Nutrition and Health

Disruption in farming practices during COVID-19 can take a toll of farmer-listeners’
mental health. The WHO has recommendations to address such concerns.

Download the script HERE

CRB 5:  Role of family farmers in providing nutritious food to the community
THEME: Nutrition and Health

Family farmers are sources of nutritious food that keep our bodies healthy.

Download the script HERE

CRB 6:  Practicing safety measures
THEME: Sanitation and Safety

Family farmers are able to cope with covid-19 by gaining knowledge about the virus
and practicing safety measures provided by awareness campaigns of their farmers’
organizations.

Download the script HERE

CRB 7:  Sharing information with fellow farmers and farmers’ organizations
THEME: Sanitation and Safety

Sharing information with fellow farmers and farmers’ organizations can help family
farmers find ways to meet challenges brought by the pandemic.

Download the script HERE

ComDev Asia and AMARC-AP together to fight Covid-19

The world is under the seize of a pandemic that is beyond our worst imaginations. As of now, more than 350,000 human lives have been lost, while there has been a devastating impact on millions of livelihoods. The impact of the pandemic on community radios is distressing. On the one hand, journalists and broadcasters, as front line workers, are personally exposed to risks of the infection. On the other hand,

Bangladesh: Desk Study of Extension and Advisory Services

In an effort to raise incomes and increase resilience of smallholder farmers and their families in Feed the Future countries, the United States Agency for International Development (USAID) funded the Developing Local Extension Capacity (DLEC) project. This project is led by Digital Green in partnership with the International Food Policy Research Institute (IFPRI), CARE International (CARE) and multiple resource partners. DLEC will work with country stakeholders and USAID missions to

ICT4AG Handbook

This handbook gives an overview of a broad range of technologies and can be useful for professionals engaged in agriculture extension, organizations working with smallholder farmers, implementors, donors and other public sector partners. Those interested in the use ICTs for development may also find the content relevant. Though this handbook is particularly aimed at agricultural professionals in Bangladesh, for sharing the various initiatives in Bangladesh and across the developing world,

COVID-19: How Community Radios Broadcasting Coronavirus Education

To respond to the growing COVID-19 problem, eighteen Bangladeshi Community Radio Broadcasters have started broadcasting a program on Coronavirus Education. The program focuses on rural people and the precautionary measures needed to prevent infection. Bangladesh’s Network for Radio and Communication (BNNRC) has been mobilizing all community radios towards setting their programming to promote awareness on COVID-19.

Digital Green's COVID-19 Response

Farmers face growing threats to their health and agricultural productivity while taking care of themselves and feeding the world. This is why building social networks with farmers that enable them to share knowledge with one another. This helps them connect with markets in a digitally connected world that can continue to function in the current crisis. Read more on this story here

Communication for Rural Development Sourcebook

Today more than ever smallholders and rural communities require access to information and communication to make their voices heard and change their lives for the better. Communication for Development facilitates dialogue and collaborative action, combining participatory methods with communication tools ranging from community media to ICTs. The Communication for Rural Development Sourcebook provides communication practitioners, development professionals and field workers with a comprehensive set of guidelines, illustrative experiences and learning